Writing for the Web

Writing for the Web

Reading Time: First Impressions Count When writing for the web, the words you choose will be the way users ‘read’ you – literally. Less Is More Choose your words carefully. Use simple sentences. Step back from and revisit your copy. Sometimes words...
Clean and Lean Website Design

Clean and Lean Website Design

Reading Time: “K.I.S.S.– Keep It Simple, Stupid” I prefer simple, clean, uncluttered design. When done well, a balanced design with well-chosen content and white space catches and directs the eye.  I appreciate the usefulness of simplicity, but find I have...

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